Read, Learn and Grow
We share the latest news, industry insights and more from the team as well as news and views on all things ecommerce & digital marketing.
February 16, 2018
So you’ve mastered the basics of AdWords marketing. Your account is up and running, you’ve embedded tracking and are successfully monitoring traffic and goal completions, you’ve got a handle on your spend through bids and budgets, are targeting carefully researched keywords through one or more ad groups, and your ads are live and getting clicked. […]
February 15, 2018
Taking your first footsteps into the world of work can seem like a daunting prospect. Over the course of this blog, I intend to share my honest thoughts and feelings of my experience as a digital marketing apprentice so far!
February 7, 2018
In recent social media news, there has been lots of talk on the latest Facebook algorithm change. Much like Google, these algorithm changes are ongoing tweaks that ensure we as the users are never able to outsmart the system and increase the exposure of websites and posts without merit (or advertising spend!). So what can […]
January 29, 2018
By now I’m sure you’re well tuned to the notion of content marketing. It’s been big on the digital marketing agenda for quite some time, so this guide won’t just repeat what you already know. This is about shaking things up and creating a content strategy that is fresh and current. Are you struggling to […]
January 24, 2018
Digital marketing, like any other profession, has its fair share of industry-specific jargon that the general population may have never heard or don’t fully understand. Even the best marketers don’t always know what every single marketing term means or understand their significance to client results. That’s why we’ve compiled a basic list of need-to-know marketing […]
January 16, 2018
Want to know how to SEO your website in 2018? Check out our do’s and don’ts checklist to find out how to rank and avoid being penalised by Google.
January 15, 2018
As part of Venture Stream’s continued expansion, Danielle Sephton joins the team as PR and Content Executive. Having spent the previous year working as an in-house marketing assistant, Danielle makes the move to agency side to put her wide range of skills to use. She will be responsible for supporting the content and external communications […]
January 11, 2018
So we’re a good working week into the month of January now, we’ve stopped our ‘Happy New Year’s’ for another 12 months and after hitting the ground running the first week of the year, we’re well and truly back in business! To kick-start our blog for 2018, we thought a roundup of the last twelve […]
October 25, 2017
Being part of a digital agency that has grown from strength to strength over recent years, we have only recently decided to take the step into award submissions. It’s not that in previous years we have thought winning awards wasn’t for us, far from it, it’s more a case of them being something that were […]
October 2, 2017
Last night, our team celebrated at the eCommerce Awards 2017 where we were crowned winner in the ‘Best eCommerce AdWords Campaign’ category.
September 19, 2017
After 6 years of working in various client-side digital positions, I finally made the leap into agency work this summer. Now that I’ve had a few months to get my feet under the table, here’s a few of the differences I’ve quickly had to get to grips with. 1. You’re no longer the know-it-all […]
September 11, 2017
Let’s look at the stats. About 86% of consumers say they would like to receive promotional emails from companies they engage with on a monthly basis, and by 2020, it’s projected that there will be 3 billion email users worldwide (HubSpot, 2017). More importantly, according to the 2015 National Client Email Report by The DMA, […]