Read, Learn and Grow

Venture Stream Blog

We share the latest news, industry insights and more from the team as well as news and views on all things ecommerce & digital marketing.

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August 16, 2017

Venture Stream Announces Six New Appointments

About Us

We’re delighted to announce that we’ve made six new appointments in three months as we prepare to meet ambitious plans to treble the size of the business over the next three years.

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August 15, 2017

Why we recommend outsourced search for our ecommerce clients

Ecommerce, Website Design & Development

Here at Venture Stream, we’ve come to appreciate the benefits of outsourced search services like Klevu and Searchanise in our Magento stores for some time now. The driving reason behind this is that Search features are often the most server-intensive tasks that a shop will have to perform. In a matter of milliseconds the shop […]

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July 11, 2017

Going Live | How Live Video Can Help Your Business

Strategy & Consultancy

Yesterday Casey Neistat, YouTube Vlogger and Film Maker, went “Live” on Instagram and smashed over 17k viewers in minutes. I was one of them. For a good 3 minutes, I looked into the phone staring at what looked like someone’s pocket only to discover that Casey’s Daughter, Franny, had accidentally taken his phone. His captive […]

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June 26, 2017

Collay Dennis Joins Venture Stream as Digital Marketing Consultant

About Us

As Team Stream continues to grow and expand, we welcome Collay Dennis as our third Digital Marketing Consultant. After recently completing an MSc Masters in Management degree at the University of Durham, Collay joins Venture Stream with three years’ experience in managing marketing, public relations, and design activities for American tourist attractions, higher education institutions, […]

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June 21, 2017

Affiliate Marketing Conduct 101 – What You Need To Know

Strategy & Consultancy

Last week Instagram began testing a new tagging system that clearly labelled posts where paid content is present. This comes as part of Instagram’s attempt to introduce transparent marketing on the platform, as growing frustration over undisclosed and unclear sponsored posts mounts. Similarly, YouTube implemented a similar rule whereby ‘creators’ must declare that they have […]

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May 22, 2017

7 tips for working well as a (partially) remote team

About Us

Back in the olden days of a whole year ago, when I first joined, Venture Stream was almost entirely office-bound. With the exception of one part-time rebel, we worked in the same physical location and communication was simple. Then we went (partially) remote. From zero full-time remote workers at the end of last year to […]

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May 17, 2017

A Mantra for Digital Marketing Consultants: Always Be Consulting

Strategy & Consultancy

One of my favourite films is Glengarry Glen Ross, a film about boiler room real estate salesmen featuring an all-star cast of Al Pacino, Kevin Spacy, Jack Lemon, Ed Harris and Alec Baldwin. Baldwin, the trainer sent in by corporate to motivate the sales team with a big stick, delivers a badass speech which for […]

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May 11, 2017

5 Actionable Insights Online Retailers Can Take From Their Site Search Data

Strategy & Consultancy

When explaining to people what I do for a living, I have found that the most relatable job I’ve had in the world of digital marketing and ecommerce was when I was an Online Trading Manager for a fashion retailer. I could simply tell people that I was a retail store manager, but for an […]

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May 3, 2017

Google Shopping: Segmenting Brand & Non-Brand Traffic

Marketing

There has always been a “problem” associated with Google Shopping in the fact there are no keyword targeting options, meaning that whether your products appear or not is all dependent on what search terms Google deems relevant to your products. We look closer at this and at a real-life example: let’s take one of our […]

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May 3, 2017

Walk In Her Shoes & Venture Stream

About Us

From May 8th, Venture Stream will be walking 10,000 steps every day for one week in support of Walk In Her Shoes. Whether pacing around the office, having more active meetings or ditching the car and walking to work we’ll be upping our stepping game to reach our target to help this fantastic cause. Across […]

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April 24, 2017

Benefits of Company and Showcase Pages on LinkedIn

Marketing

LinkedIn continues to play its part as the biggest professional social network worldwide. In our last LinkedIn blog, we looked at the best ways to make your LinkedIn account work the best it possibly can for you, with steps on how to achieve the ever-important All-Star status. There are several off-shoots to the basic personal […]

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April 18, 2017

5 Quick Ways To Improve Your Emails Today

Marketing

Here at Venture Stream we know how important it is to get your email marketing right. To help make sure you’re maximising your potential on your next send we’ve put together 5 quick ways you can start improving your emails today from rethinking your pre-headers to dissecting past emails. 1. Include Pre-headers By not including a stellar […]

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