Read, Learn and Grow
We share the latest news, industry insights and more from the team as well as news and views on all things ecommerce & digital marketing.
April 18, 2024
Ecommerce, Marketing, Strategy & Consultancy
Summer is coming (despite what the UK weather might have us believe), and it’s more than just your wardrobe in need of a refresh. Summer means big business for many ecommerce stores, especially across the fashion, sports and outdoor living sectors. With more people browsing and shopping online during the warmer months, now is the […]
April 11, 2024
Ecommerce, Shopify, Website Design & Development
As an ecommerce business, your needs are ever evolving. What may have worked in the past probably won’t work for you now, and your ecommerce platform is no exception. No one wants to deal with a website migration – they’re time consuming, complicated and often stressful. But sometimes they’re unavoidable, and having an experienced ecommerce […]
April 5, 2024
Building a brand identity that resonates with real people is essential for the success of any business. From your colour palette to typography and messaging, your brand identity is essentially the first impression your business leaves on your audience. But how do you make sure it’s a good one? In this blog, we’ll dive into […]
March 27, 2024
Ecommerce, Shopify, Website Design & Development
The design of your Shopify store plays a crucial role in attracting and retaining customers. A beautifully designed website can enhance user experience, boost conversions, and ultimately drive revenue. However, as trends change and technology advances, it’s essential to periodically evaluate whether your Shopify store needs a refresh. In this blog, we run through the […]
March 19, 2024
Ecommerce, Shopify, Website Design & Development
When it comes to choosing an ecommerce platform, Shopify and BigCommerce are two stand-out options, and leading choices for businesses looking to grow their online store. Both platforms offer a wide array of features and tools, but which comes out on top? In this detailed comparison, we’ll delve into the key aspects including pricing, performance, […]
March 7, 2024
Marketing, Strategy & Consultancy
It’s no secret that the past few years have been tough for the UK economy. And while the chancellor’s spring budget announcement yesterday has certainly brought hope to the situation, higher overall living costs means that many consumers will continue to tighten their purse strings. When consumer confidence wavers, it can be tempting for ecommerce […]
February 22, 2024
Email marketing remains a powerful tool for businesses to connect with their audience. However, in a sea of overflowing inboxes, standing out requires more than just compelling content—it requires an eye-catching design that captures attention and drives engagement. So, what makes a good email marketing design? Let’s take a look at what goes into creating […]
February 15, 2024
Shopify has become the go-to platform for online retailers to establish and scale their businesses. And as a certified Shopify partner ourselves, we’d highly recommend it if you’re looking for a trustworthy foundation for your ecommerce website. But before you dive into a new site build or migration right away, it’s important to know the […]
February 7, 2024
Two distinct PR strategies reign supreme: reactive and proactive PR. While both approaches aim to manage a brand’s reputation and perception, they employ different tactics. Understanding the nuances between these two is crucial for any business aiming to craft a successful PR strategy. In this blog post, we’ll delve into the differences between reactive and […]
February 2, 2024
Ecommerce, Shopify, Website Design & Development
Choosing the right ecommerce platform is a critical decision for any online business. Two of the most popular options, Shopify and WooCommerce, do have a lot in common, but ultimately offer two different experiences. In this comprehensive comparison, we’ll dive into the features, pricing and pros and cons, so you can make an informed decision […]
January 24, 2024
To stay ahead of the curve in email marketing, you need to choose the right tools for the job. If you’ve been considering a shift from Mailchimp to Klaviyo, you’re on the right track. In this comprehensive guide, we’ll walk you through the migration process step by step, highlighting why Klaviyo is the superior platform […]
January 18, 2024
Ecommerce, Shopify, Website Design & Development
Shopify is one of the top ecommerce platforms, but that doesn’t mean success is automatically guaranteed. As a certified Shopify partner, there are a few common mistakes we see over and over again, which cost merchants time, money and conversions. In this blog post, we’ll explore some common mistakes that Shopify users often make and […]