Read, Learn and Grow
We share the latest news, industry insights and more from the team as well as news and views on all things ecommerce & digital marketing.
July 2, 2018
Marketing, Strategy & Consultancy
As a small business, it can be difficult to determine why your business needs public relations (PR). Perhaps you’re not really sure what PR is and you don’t understand what it is a PR agency does or how investing in a strategy will be of benefit to you. However, PR can be crucial to the […]
June 25, 2018
Marketing, Strategy & Consultancy
Did you know that on average you make £38 for every £1* invested in email marketing (Statista)? In other words, email marketing averages an ROI of 3700%. Just last year, there were 3.7 billion global email users and that figure is expected to reach 4.1 billion in 2021 (Statista). Whether you’re a small business owner […]
June 14, 2018
Award-winning ecommerce and digital marketing agency, Venture Stream, plans to treble in size over the next two years after securing six-figure investment to fund its expansion.
May 3, 2018
Social media has been prevalent worldwide for more than a decade, from the founding of Facebook in 2004 to the introduction of Instagram in 2010. And with the ever-growing presence of social media, advertising expenditure on social platforms has grown year after year. In 2017, social media ad spend made up 34.5% of total worldwide digital ad spend (Statista, 2018). But why are businesses spending so much of their budget on social media?
April 19, 2018
This week saw the latest BETA release of a Google Analytics report; Conversion Probability. You can find it by logging in to your Google Analytics account, opening the ‘Audience’ suite of reports, expanding the ‘Behavior’ accordion, and clicking on ‘Conversion Probability’. The report attempts to show you which of your users are most likely to […]
April 5, 2018
Shopping on Instagram directly from your feed is now available in the UK after finally being rolled out across selected accounts. Already running in a similar fashion in the US for retail businesses such as Kate Spade, J Crew and Warby Parker, it was predicted unlikely to hit British soil until towards the end of […]
March 30, 2018
A web design and development brief is an essential document that clients should provide when briefing a project to a digital agency. It should cover the objectives of the project, desired user outcomes, the elements that the website must contain in terms of content, the direction of design, functionality requirements, and any specific technical needs. […]
March 27, 2018
Ecommerce, Strategy & Consultancy
Global eCommerce is on the rise, with an estimation of total sales reaching $4.5 trillion by the year 2021. Now more than ever you need to be sure you are running your eCommerce site to the highest standard possible. With so much competition, approximately 110,000 eCommerce businesses generating revenue globally and counting, you need to […]
March 20, 2018
Venture Stream’s continued expansion sees Wasim Murtaza join the team as PPC Executive. Previously working in-house in a marketing and business development role at a law firm, Wasim moves to agency side, seeking to broaden his skills in a more creative environment. Wasim will be responsible for assisting with all things PPC, including the […]
March 8, 2018
Venture Stream uncovers some interesting Google Trend maps from 2018 so far that show just how interested we are in certain topics compared to others.
February 27, 2018
Our local marketplace, ThatsChampionPet.co.uk, has agreed a partnership with its 50th local brand just one year after launching.
February 23, 2018
We stumbled across some suspicious looking blog posts by ‘Jack Pantysniffer’ – and here’s what we found…