Type: Online Public Relations

reactive pr vs proactive pr

February 7, 2024

Reactive vs proactive PR: which is more effective?

Digital PR, Marketing

Two distinct PR strategies reign supreme: reactive and proactive PR.  While both approaches aim to manage a brand’...

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October 30, 2020

Best Halloween Campaigns 2020

Marketing

It’s almost ‘the most wonderful time of the year’ and for marketers, holidays are always a great opportunity to ta...

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May 10, 2016

All Content is Not Created Equal: 3 Things PR Can Teach Us About Great Content

Marketing

Both PR and content usually comes with the same goal – to get your product, service or brand in front of your target a...

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