Type: Pay Per Click Management

6 Reasons to bid on your own brand

November 5, 2020

6 Reasons to Bid on Your Own Branded Keywords

PPC, Strategy & Consultancy

The idea of bidding on your own brand has been somewhat controversial in the past.  These days, brand bidding is ve...

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North East Marketing Awards Blog 1

September 9, 2019

Venture Stream Shortlisted for Three Awards at The North East Marketing Awards

About Us

We are delighted to announce we have been shortlisted for three awards; Best Digital Marketing Agency of the Year, Risin...

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February 16, 2018

5 Ways to Optimise Your AdWords Account

Marketing

So you’ve mastered the basics of AdWords marketing. Your account is up and running, you’ve embedded tracking and are...

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May 3, 2017

Google Shopping: Segmenting Brand & Non-Brand Traffic

Marketing

There has always been a “problem” associated with Google Shopping in the fact there are no keyword targeting options...

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October 6, 2016

Guide to Gmail Sponsored Promotions

Marketing

You may have tested the water with Gmail sponsored promotions. However, if not, this post should give you all you need t...

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August 31, 2016

A Definitive List of Affinity Categories & In-Market Segments

Marketing

Google’s Affinity Categories and In-Market Segments have been with us a relatively short amount of time, and their...

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April 27, 2016

6 Easy Ways To Increase Your AdWords CTR

Marketing

Setting up an AdWords account is relativity easy, however if you do not structure and manage it well enough you will pro...

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April 14, 2016

Google AdWords Ad Label Colour Under Testing

Marketing

If you’re as eagle-eyed as our Creative Director, you may have spotted that Google seem to be testing an alternati...

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February 17, 2016

How To Get the Most Out of Your Search Term Report

Marketing

The search term report for me has to be one of the most powerful & insightful data resources AdWords has to offer an...

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5 Reasons 1

October 27, 2015

5 Reasons To Bid On Your Brand

Marketing

To some people bidding on their brand when they are already number one for the organic result may sound like a strange s...

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January 21, 2014

Paid Search Reporting: Google Analytics PPC Dashboard

Marketing

We work with a wide range of clients here at Venture Stream; brands and retailers, large and small – but regardles...

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